For the past couple of days, there has been incessant acclaims from Ilayathalapathy Vijay fans that ‘Theri’ becomes the first ever film to have the Pre-booking opened much prior to the release of audio and trailer. Sathyam Cinemas that acquired the theatrical rights of certain films make sure that those movies are very well promoted as it becomes the iconic emblem of film buffs in Chennai. It is worth mentioning that Sathyam Cinemas had released Hollywood’s ever biggest ‘The Conjuring’ in Chennai and witnessed incredulous results. Similarly, even before the trailer of this would be released, it has opened the Pre-Booking of this film.
Let us wait and watch if the Pre-booking for Vijay’s Theri happens in other theatres too. It looks like Producer Kalaipuli S Thanu is planning to open the bookings at least two weeks before the film’s release as it would ensure Ilayathalapathy Vijay fans in full rage to book the tickets.
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